Cosmetic manufacturer SNS marketing and influencer management support
The purchase of cosmetics is determined by the real usage experience. Transforming SNS strategies from intuition to data.
The sharing of experiences on social media and introductions by influencers have become significant factors in the purchase of cosmetics. On the other hand, the selection of influencers and the measurement of effectiveness tend to rely on intuition, and there is a growing demand for careful handling of disclosures, especially with regulations on stealth marketing that began in 2023. This service supports the transition from intuition to data in collaboration with influencers. We will assist you step-by-step in establishing rules for disclosures and efficacy expressions, developing evaluation criteria for influencers, systematizing effectiveness measurement, and budget allocation based on effectiveness, as well as long-term collaborations. We are accepting free SNS strategy assessments. Please feel free to contact us if you are interested.
- Company:アクセンチュア アクセンチュア株式会社
- Price:Other